In depth Exploring innovation in brand experiences: IP, scale & integration Category Brand experiences
In depth Putting the care in character: AdventHealth & Disney transform the patient experience Category Health and safety
Inside the Festival of Innovation 2023 Three day online event highlights Innovation Award winners and groundbreaking projects 19th Dec 2023 Awards
The best new attractions of 2023 From new immersive experiences and themed lands to museum debuts, we round up the top projects to open this year 13th Dec 2023 Trends
A preview of the 2023 blooloop Innovation Award entries Winners will be announced during the Festival of Innovation, which takes place online from 6 – 8 December 29th Nov 2023 Trends
IAAPA Expo 2023: innovation on show in Orlando The attractions industry gathered in Florida to discover new products and discuss the latest trends 24th Nov 2023 IAAPA
Max-Matching Entertainments’ Owen Zhao on the latest LBE trends in China The firm's president talks about the growing popularity of IP-themed projects in the region and more 10th Nov 2023 IP
Inside the Warner Bros. Studio Tour Tokyo – The Making of Harry Potter We speak to the team that brought the magical new experience to life in Japan 19th Oct 2023 Harry Potter
Disney100: The Exhibition – exploring a century of magic and creativity As the centenary exhibition opens in London, we speak to the team behind this celebration of an extraordinary legacy 17th Oct 2023 Disney
Beano in LBE: bringing mischief & fun to the world of attractions The beloved brand is bringing its unique, cross-generational IP to zoos, theme parks & more 5th Oct 2023 Brand experiences
IAAPA Expo Europe 2025 Date: 22–26 Sep 2025 Location: Barcelona, Spain Type In-person Category Theme Parks
Social Immersive Entertainment Expo 2026 Date: 13–15 Jan 2026 Location: London, UK Type In-person Category Brands
Brand Experience Center Conference 2026 Date: 26–28 Jan 2026 Location: Dublin, Ireland Type In-person Category Brands
Director of Education Director of Education Company: Detroit Zoo Location: Detroit, MI, USA Posted on: 28th Aug 2025
Business Development Manager, Emerging Sectors Business Development Manager, Emerging Sectors Company: Charcoalblue Location: London, UK Posted on: 26th Aug 2025
Head of Marketing and Communications Head of Marketing and Communications Company: Railway Museum Location: York, UK Posted on: 26th Aug 2025
Director of Technical Design Director of Technical Design Company: Solomon Group Productions LLC Location: New Orleans, LA, USA Posted on: 25th Aug 2025
Executive Director Executive Director Company: Wing Luke Museum Location: Seattle, WA, USA Posted on: 25th Aug 2025
Director of Collections and Exhibitions Director of Collections and Exhibitions Company: The Neon Museum Location: Las Vegas, NV, USA Posted on: 22nd Aug 2025
Wizards, super-heroes & a carrot-loving bunny: the role of retail at Warner Bros. Discovery Author Graham Speak Category Brand experiences
Developing character brand IP is a serious business: Mack's Tobias Mundinger Author Graham Speak Category IP
Leveraging a theme park IP: the next chapter of the legend of Nemesis Author Graham Speak Category Roller coasters
Beaudry Interactive Beaudry Interactive An experiential design and production studio working across themed entertainment View supplier
Storyland Studios Storyland Studios Storyland Studios is a storytelling and experience design firm with offices in California and London. We specialise in themed entertainment, experiential retail, museums and cultural attractions, expos, temporary exhibits and branded experiences. View supplier