Bókun is an all-in-one booking management solution designed specifically for attractions, tours, and activities. With a focus on streamlining operations and maximising online sales, Bókun enables operators to manage availability, accept bookings in real time, and connect with leading resellers and online travel agencies.
Founded in Iceland in 2012, the company is now part of the Tripadvisor group, offering a flexible cloud-based solution that serves thousands of operators worldwide. These range from small, independent tour guides to large-scale attractions and destination experiences.
Manage
The Bókun platform allows operators to manage their entire business in one place. It offers a range of powerful features designed to bring all aspects of the booking process under one system, streamlining processes and saving hours of admin time. The portal allows users to manage, automate, and monitor all bookings. Communications with customers are also streamlined, with automated emails ensuring that no bookings fall through the cracks and that customers are kept in the loop with information and updates. The entire system is designed to track performance, allowing operators to make data-driven decisions through booking, customer and product insights.
Sell
Bókun makes it easy to drive direct bookings and increase revenue with powerful sales tools. Operators can embed a bookable widget into their existing site or launch a full website in minutes, with real-time availability syncing and integrated payment options. It also provides ways to diversify your revenue, such as gift cards, optional cancellation waivers, upsells and upgrades, and more. Bókun has seamless integrations with all major payment providers, including Stripe, PayPal, and more, meaning operators stay in control with no lock-in and flexible terms.
Grow
The Bókun Marketplace allows users to get their experiences seen by millions of travellers across dozens of OTAs and thousands of global resellers. As part of the Tripadvisor group, users can integrate their accounts easily. Bókun also partners with Viator, GetYourGuide, and Google Things to do. The Bókun Marketplace also connects users with resellers around the world, maximising revenue opportunities through cross-selling and bundling.
