Created by digital agency Semantic, LOOP is a specialist platform built specifically for visitor attractions across the industry including theme parks, zoos, aquariums, FECs, museums, and more.
LOOP’s online platform offers attractions a large variety of core, ad-on and retainer features, enabling operators of any size to implement the key components that every attraction website needs. With pre-made, ready to go modules, operators can easily layer in their own branding to ensure that the visitor experience is seamless, right from the start.
For those attractions, charities or start-up who may not have the budget, time or resources to invest in LOOP, the company also offer special packages and bundles to ensure that every operator can make the most of their website. Based on a foundation of system, strategy and design, Semantic’s LOOP platform provides alerts and analytics daily so that attractions can be confident they are measuring performance and maximising impact.

LOOP key features:
- Mobile-first layout
- Fast navigation and search
- Customised touch friendly designs
- News systems
- Event calendars
- Opening times
- Interactive maps
- Guest reviews
- LOOP help centre and FAQs
- Multi-language
- Split testing & CRO
- Image and video galleries
- Newsletter & CRM
- Ticketing and pricing
- QR code landing pages
The company is consistently building, testing and improving LOOP’s performance so that the product stays ahead of the game. Hosted on the cloud, updates are automatic, removing the need for ongoing maintenance. LOOP is flexible, tailor-made, and can support attractions of any size.