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ECSITE 2019 – pushing the boundaries: the...

ECSITE 2019 in Copenhagen gathered over 1,100 participants from 59 different countries, making it the largest ECSITE Conference ever. The 30th ECSITE conference was held...

IAAPA Expo Asia 2019 executes a perfect,...

IAAPA Expo Asia (formerly Asian Attractions Expo) took place 12-14th June 2019. The record-breaking event was hosted at the Shanghai New International Expo Centre,...


Lionsgate Entertainment World: a ‘world’s...

The eagerly-awaited Lionsgate Entertainment World is set to open this summer at Novotown Hengqin. Asia’s first movie-themed vertical indoor experience centre will...

Accessible museums: using technology to open the doors

A new generation of accessible museums is opening the door to people who may find access challenging. They are doing this by using technology in a range of innovative...

Popcorn Revenge: the new dark ride putting the magic of...

After its launch this spring at Walibi Belgium, the local team that created Popcorn Revenge is hoping to export the concept around the world. Blooloop visits the park...

RLB360: the tour breathing new life into...

Liverpool's new Royal Liver Building 360 experience offers breathtaking views of the famous port city that has enjoyed a rebirth in recent years driven in large part by...

Meow Wolf’s Kaleidoscape dark ride: behind the...

On April 20, Kaleidoscape, the world’s first artist-driven dark ride, opened at Denver’s Elitch Gardens. The ride, by game-changing Santa Fe-based arts collective...

Recruitment in the attractions industry – the trends...

Recruitment in the attractions industry covers a diverse range of roles. But what skills and qualifications are most in demand and what recruitment challenges are...

Dissecting the customer experience ‘onion’...

Audience insight and exhibition research consultancy Explori was founded in 2011. A background in the events industry gave Mark Brewster, its founder and CEO, a passion...

Réalisations-Montréal and Thinkwell Group: Michel...

One of the world's leading experience design companies, Thinkwell Group, has announced the appointment of Michel Bérubé to General Manager of Thinkwell Studio...

Paying with FYRE: the future of RFID technology and a...

Anthony Palermo is Co-Founder & CEO at Connect&GO. He talked to Blooloop about the company, its evolution, and the lessons to be learned from a brush with the...

5 VR experiences: from Victorian Nightmares to virtual...

2018 was a momentous year for virtual reality (VR). Here, we highlight five key VR experiences currently drawing the crowds, from virtual paragliding to an immersive...