A new Dungeons & Dragons (D&D) immersive experience is heading to the US. The touring attraction will open in Plano, Texas on 16 October.
Dungeons & Dragons: The Immersive Quest is a 60-minute experience that combines live theatre, cinematic storytelling and interactive challenges inside a mysterious multi-room environment.
Guests will get to choose their adventurer before travelling through iconic D&D locations, including the Yawning Portal in Waterdeep, as they attempt to retrieve a magical gem from a fearsome dragon.
Along the way, they will encounter iconic Dungeons & Dragons creatures, such as the reholder, the roper, the gelatinous cube, and more.
The 16,000-square-foot attraction features detailed scenic design, engaging soundscapes, interactive multimedia stations and themed F&B.
“For more than 50 years, Dungeons & Dragons has united millions of players through epic storytelling, boundless imagination and the thrill of adventure,” said Matt Proulx, senior vice president of global experiences, partnerships and music at Hasbro.
Iconic D&D locations and creatures
“After enchanting fans in Canada, Dungeons & Dragons : The Immersive Quest is now inviting US fans to step inside the story, become the heroes of their own quest and see the magic of D&D come alive like never before.”
Dungeons & Dragons: The Immersive Quest is by Vibrant Studios, under license from Hasbro and Wizards of the Coast.
As above, it first debuted in Toronto, Canada, welcoming more than 30,000 guests and extending its run.
“Our goal with this experience is to bring the magic of Dungeons & Dragons to life like never before,” said Eric Brouillet, president and founder of Vibrant Marketing.
“Every element has been thoughtfully designed for authenticity, immersing both longtime fans and first-timers into the rich and dynamic world of D&D. This is an epic adventure for the whole family.”
Hasbro and Wizards of the Coast are also currently touring a Dungeons & Dragons theatrical experience, Dungeons & Dragons: The Twenty-Sided Tavern, across the US.
Images courtesy of Vibrant Studios and Hasbro
