Wake The Tiger in Bristol, UK has announced plans to create Europe’s largest immersive art experience at Westfield London, set to open in summer 2026.
The 80,000-square-foot space will be an expansive and interconnected world, following on from the surreal, story-driven universe at Wake The Tiger‘s first location in Bristol.
Wake The Tiger’s new attraction at Westfield London is its most ambitious project to date. It will be designed and delivered by hundreds of artists and creatives.
Graham MacVoy, co-founder and CEO of Wake The Tiger, said: “When we conceptualised Wake The Tiger we knew we were taking a risk to create something unique, utilising decades of experience and working with hundreds of creatives at the cutting edge of storytelling.
“It’s been phenomenally successful with over 500,000 visitors since opening and now is the time to bring Wake The Tiger to the capital.”
Wake The Tiger is offering a limited number of investment opportunities for its new venue.
Europe’s largest immersive art experience
To express interest or request the investment pack, potential backers can contact Lucy Jarjoura, Wake The Tiger’s chief commercial officer.
Luke Mitchell, co-founder and chief creative officer at Wake The Tiger, said: “This is a culmination of over 20 years of creative world-building, from the ground-breaking Boomtown Fair festival to a new genre of immersive visitor attractions in Amazement Parks, the space in Westfield London has totally blown our mind.
“It’s as if it was created for us and we can’t wait to transform it into an alternate dimension.”
Jacinta Rowsell, managing director of customer and retail operations for Northern Europe at Unibail-Rodamco-Westfield, said the attraction is “a bold, strategic addition to our leisure line-up at Westfield London”.
She added, “It reflects our commitment to creating world-class, mixed-use destinations where leisure, entertainment and purpose come together to deliver culturally rich experiences beyond traditional retail.”
Images courtesy of Wake The Tiger
