Semnox Solutions, a provider of technology for the entertainment and amusement industry, has entered into a new partnership with Play Playground, a fantastical and immersive adult playground designed for competitive socialising at the Luxor Hotel and Casino in Las Vegas, US.
Play Playground features more than 20 participatory activities intended to stimulate feelings of connection and nostalgia, and has rapidly grown in popularity. Its oversized games offer a twist on vintage favourites like Doctor Doctor, Perfect Popper, and Bullseye Bounce and encourage real-life interaction. Designed for adults aged 21 and over, the innovative concept promotes fun through immersive play and social connections.
See also: Play Playground: immersive fun at Luxor Hotel and Casino
Technology supports expansion
With its adaptable design and cutting-edge integration possibilities, Semnox Solutions’ Tixera suite was chosen as the best solution for this distinctive, high-footfall attraction. Tixera’s robust platform powers visitor admissions, online ticketing, POS sales, and the self-service Kompact kiosk, which integrates seamlessly with the entrance lobby. Visitors can register their cards at Kompact kiosks using Tixera’s easy-to-use registration module.
Brad Albright, CEO of Play Playground, says: “We had very ambitious plans and sophisticated needs to make Play Playground a unique experience that raises the bar in experiential entertainment. Semnox has been a terrific partner in helping us develop an implementation strategy and they have always been very responsive to our needs. We look forward to continuing to work closely with Semnox as part of aggressive expansion plans.”
Bepin Jose, president of Semnox Americas, adds: “We are very fortunate and delighted to have been involved in the amazing Play Playground project. The experience and outcome have been top class. Together with Brad and team we are forging the future of social and immersive play through our innovative tap to play cashless system.”
As Play Playground looks to expand beyond Las Vegas, its collaboration with Semnox Solutions will provide consistent and high-quality visitor experiences across all its venues. In addition, the partnership will support Play Playground’s mission to develop an enjoyable, safe, and engaging environment that promotes social interaction and community development.
Earlier this month, Semnox Solutions announced the successful implementation of a cutting-edge access control management system at Al Watan Saudi Park. This project marks a key milestone in Al Watan Park’s transformation into an advanced, customer-focused entertainment destination.
