Cale Heit serves as the president and CEO of FORREC, a Toronto-based global entertainment design firm renowned for developing master plans, attractions, and themed spaces across sectors such as theme parks, resorts, museums, and urban projects. In this capacity, Heit guides the company’s strategic vision, oversees its growth and operational effectiveness, and enhances its reputation for creative and sustainable design solutions within the entertainment and leisure industry.
Under Heit’s guidance, FORREC has broadened its portfolio with various extensive projects for clients globally and numerous international entertainment brands. Renowned for crafting immersive, narrative-focused experiences, FORREC undertakes projects ranging from designing landmark theme park rides to envisioning entire entertainment districts, integrating architecture, landscape, and interior design to create captivating spaces that attract and delight audiences.
Cale Heit merges business insight with a passion for innovative design, positioning him perfectly to lead a diverse team of architects, designers, and planners. As CEO, he develops and sustains relationships with key global stakeholders, ensuring that FORREC’s projects align with client expectations and elevate creative standards. His background includes extensive experience in design, project management, and leadership in the themed entertainment sector, which prepares him to steer FORREC’s bold projects from inception to realisation.
Speaking to blooloop in 2017, when he stepped into the role of CEO, Heit said:
“I love where I work and wouldn’t change it for the world. I am inspired by our team, the work we do, and the results. It’s something that I never imagined when I was in school. It sounds cliché to say that it’s a big family, but it’s really something here. I have grown up with people, spent a lot of time with them, over the years. We have travelled together, we work on the same projects together, we work late on deadlines together – that brings camaraderie and friendship.”