Proudputh Liptapanlop, executive director of Proud Group, leads an extensive and growing group of world-class, award-winning assets. “The Proud Group holding started off in hospitality doing hotels, and then, over time, we branched out into doing mixed-use development by adding the leisure and entertainment aspect. We have done everything from hotels, through water parks and sports complexes, and a little bit of retail here and there. We believe in creating a destination within a destination,” Liptapanlop told blooloop.
One of the group’s properties is Andamanda Phuket, a THB 4.5 billion ($123.5 million) leisure and entertainment development on the island of Phuket in Thailand with a water park, entertainment spaces, retail areas, and a Holiday Inn resort.
“The concept that we had in mind when we designed Andamanda was to incorporate the best that Phuket has to offer. When you talk about Phuket, the first thing that comes to mind is the nature of the Andaman landscape. This is made unique by the limestone cliffs. We have incorporated that into our water park, including all the iconic features like the famous James Bond island,” said Liptapanlop.
“If you come to Andamanda, we like to say that we are so much more than just a water park. We offer so much more than slides. Even if you’re not a thrillseeker per se, we have something for everyone in the family,” she added.
Liptapanlop is passionate about travel and exploration, and draws inspiration from both. She is committed to sustainability and believes that her company’s projects should have a positive impact on the surrounding communities and environment. “[Sustainability] is definitely something that is close to my heart, personally; I’m a diver,” she said.