Beaulieu Creative, a company that creates fully customisable floor and wall solutions for the attractions industry, is helping its clients respond to their visitors’ evolving demands by leveraging the strategic potential of spatial design.
The company aims to transform spaces into innovative, immersive experiences through bespoke flooring and wall coverings. As a new startup backed by Beaulieu International Group, it draws on decades of technical knowledge and industrial power to reimagine how spaces are built, felt, and remembered.
Ildiko Czvek, founder, Beaulieu Creative, says: “Too many venues still treat floor and wall surfaces as an afterthought. We’re here to flip that narrative.
“These surfaces are untapped canvases for storytelling, guest engagement, and operational impact. Beaulieu Creative was built to unlock that potential—with simplicity and style.”
From ideation to installation
Beaulieu Creative works to optimise every inch of space, using materials such as cutting-edge vinyl rolls and synthetic grass solutions to tell a story with every surface. The seamless, immersive designs are complemented by acoustic underlayers, anti-slip and heavy-wear protection layers to enhance the experience and ensure easy upkeep and longevity.
Beyond the supply of materials, Beaulieu Creative has developed an end-to-end solution model which is tailored to three specific groups of partners in the visitor attractions sector.
- Operators of theme parks, activity centres, museums, and sports venues. From ideation to project management, the company’s full-service approach helps develop engaging and efficient visitor spaces.
- Design agencies. Beaulieu Creative is an invisible enabler, providing a physical canvas that makes the creative vision tangible, reliable, and achievable.
- Builders and contractors. The company makes complicated projects easier by providing certified solutions, industrial dependability, and agile support.
Beaulieu Creative distinguishes itself through both its product and its approach. By blending the speed and versatility of a startup with the proven expertise of an established industry leader, the company is setting new benchmarks in customisable floor and wall solutions.
