
The business of attractions, straight to your inbox!
Sign up to receive the industry’s most comprehensive news service directly to your inbox every day.
✅ Thank you! We’ve sent a confirmation email to complete your subscription.
Project creator(s)
Entered into the following categories
TwinkleTwinkleStar offers a user-controlled experience that brings the generic party room from a simple staging place for pizza and cake to an attraction in its own right. Guests interact with TwinkleTwinkleStar through a push-button-activated remote control or touch-sensitive panel, allowing them to influence the patterns and colors displayed. Users can select a lighting scheme that is either static or interactive, featuring colors and sounds that match countless themes.
Wireless capabilities allow guests to curate the sounds and songs that provide the background to their event. Beyond the dazzling visuals and mood-enhancing sounds, we’re also bringing scent into the mix. Users will have the option to up the wow factor with olfactory choices that complement their signature experience.

Guests can select from a variety of pre-programmed events. For example, our Happy Birthday Event will offer a template of possibilities to celebrate a birthday. Birthday-themed musical selections can be combined with a full range of color choices, but as the event unfolds, a scent dispenser will mist the room with a fun and celebratory scent.
The experience can be tailored to meet individual needs and preferences. For guests with sensory sensitivities, you can select elements that are appealing, lower the lighting levels, avoid moving lights, choose soothing music, or opt for ambient sounds instead. Customization of numerous options means a guest-tailored experience that accommodates the diverse needs of many.
Studies suggest that less than 25% of the population view themselves as introverts, but most people (some studies suggest as high as 70+%) are actually ambiverts who will engage when they feel they can do so in their comfort zone. Twinkle Twinkle Star provides a comfortable entry point for everyone to join in the fun.
Our offering is not one-size-fits-all by any means, but its adaptability also means it can be more than one thing across a rental or party experience. For example, the theming and engagement can be kid-centric, but when the kids are ready to move on to other offerings in the center, parents can use the room to stream the big game or shift the music and environment to something more appealing.
A TwinkleTwinkleStar room is reinvented into a whole new space as the daytime party business winds down. Whereas operators have previously looked to theme these spaces with a party look or decor, the experience is now centered on the space itself, ranging from child-like fun and whimsy to an evening vibe with an adult appeal.
Create a karaoke-style sing-along space, or transition from an underwater adventure to a frenzied sports stadium - the possibilities could almost be endless. Party rooms can be transformed into VIP dining spaces that are highly customizable for a variety of events and celebrations.
The novelty and adaptability of the space create a unique and customizable opportunity for social media influencers, corporate meetings, and community events. Integrating TwinkleTwinkleStar into an existing business landscape allows owners to monetize and capitalize on previously underutilized spaces.
We take pride in our commitment to sustainability. The LED lighting fixtures used in our installation are energy efficient, minimizing environmental impact. The product's visual capabilities enable a neutral space to be transformed into an optical wonderland without the need for disposable decorative items or other material alterations to the space.
Generational shifts have seen Millennial and Gen Z consumers moving toward experiential offerings over material goods. Forbes magazine explored this trend, noting that 78% of respondents would choose to spend money on an experience or event over purchasing a possession.
In that article, Josh Dykstra of Fast Company speaks to the power of experiential offerings: “Today, a product or service is powerful because of how it connects people to something or someone else. It has impact because we can do something worthwhile with it, tell others about it, or have it say something about us” (Morgan, 2015). Twinkle Twinkle Star offers all three aspects.
This patent-pending experience combines cutting-edge technology, artistic innovation, and sustainability that will transform the basic party room into an attraction. With more than 500,000 family parties every year, TwinkleTwinkleStar offers an experience that is uniquely able to say something about the guest of honor while engaging the entire party and family.
Partners
- An Nguyen of Noel Sy
- Rocky LaPenta of Fortyfivegames
- Beth Standlee of Trainertainment
blooloop is taking climate action and is now B Corp Certified.Sustainability strategy

Become part of the blooloop community:Work with us






