Augmented Games represents a groundbreaking new category of interactive play where real-world movement seamlessly meets digital gaming. Players navigate projected or LED surfaces, competing in quick, intuitive games that are as fun to watch as they are to play. No wearables, no controllers—just full-body participation powered by intelligent motion-tracking technology.
Built on a flexible, modular platform, Augmented Games easily adapts to a wide variety of footprints, formats, and locations. Whether deployed on floors, walls, or across multiple surfaces, the system offers scalable configurations ranging from compact play zones to larger multi-surface environments.
The platform supports both permanent installations and temporary setups, making it suitable for special events, brand activations, FECs, arcades, malls, resorts, cruise ships, festivals, and more.
Fresh content cycles keep players engaged and coming back—driving sustained interest without additional complexity for operators. In a world shaped by AI, AR, VR, and other emerging technologies, Augmented Games keeps pace with a constantly evolving game catalogue designed to be accessible and highly replayable—boosting throughput while maintaining an entertaining, action-packed atmosphere.
This product uniquely turns movement into competition and spectators into players.
The adaptability and benefits of Augmented Games extend across various contexts:
For Venues: This solution is implemented across Family Entertainment Centres (FECs), malls, arenas, cruise ships, resorts, and other adaptable environments. It integrates easily and effectively into existing spaces. Its modular design and self-directed gameplay minimise staffing and upkeep requirements. The tangible result is a stronger in-venue experience that significantly boosts dwell time, increases secondary spend, and enhances visitor retention.
For Events: Designed for fast setup and short-term rollout, Augmented Games provides a flexible, turnkey solution that adapts seamlessly to festivals, pop-ups, brand activations, and various event-driven contexts. It possesses the power to transform any space into a high-impact, interactive draw for all audiences.
For Destinations: Functioning as a standalone experience, Augmented Games is engineered to anchor a permanent or semi-permanent entertainment space. With its own brand identity and lasting replay value, it becomes a destination in itself that consistently attracts foot traffic and fosters long-term engagement. The experience also inherently supports competitive socialising.
