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Eddie Sotto

Eddie Sotto is an ex-SVP from Disney Imagineering. He runs SottoStudios, an experiential design firm focused on COVID-19 guest experience solutions.

Attractions after COVID-19 – the art of unmasking

In a post-COVID-19 world, attractions will still need to offer frictionless and memorable...

Futureproofing the attractions industry in a time of uncertainty

We are living in a period of uncertainty, with many parks and attractions remaining closed as the...

Is ‘talent distancing’ the next epidemic?

The process of recruitment for the attractions industry has changed dramatically over the past...

COVID 19: What would Walt Disney do?

What would Walt do? Those 4 words have dogged Imagineers and Studio Executives ever since Walt...

How might reduced theme park capacity impact the shared guest experience?

Is reduced theme park capacity a business? The after “math” of reopening By Eddie Sotto ...

Theme parks may require face masks, but are we a ‘million smiles’ away?

Theme parks are reopening across the world, but with extra safety measures in place in response to...

Park safety after COVID-19: the train and the crowd

It's clear that we will see more safety functions and regulations once theme parks reopen after the...

Social Disneying: protecting high risk guests after COVID-19

Attractions around the world are busy planning strategies for reopening safely after the threat of...

Ex-Disney Imagineer Eddie Sotto on the How of WOW

Ex-Disney Imagineer and President of SottoStudios/LA, Eddie Sotto brings his passion for...

Theme park wars and the art of going beyond the gadgetry

Rivaling any military conflict, the 'Theme Park Wars' have escalated to new heights. Disney and...
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