Netflix House is set to launch its initial two locations in late 2025, one at King of Prussia Mall in Philadelphia and another at Galleria Dallas in Dallas.
Covering over 100,000 square feet, Netflix House serves as a permanent, year-round destination for fans, bringing to life some of the streaming platform’s most popular shows and movies, such as Wednesday, Squid Game, ONE PIECE, Stranger Things, and the A Knives Out Mystery franchise, through unique, immersive storytelling experiences.
Additionally, in 2027, Netflix House will grow by opening a third location right in the heart of the Las Vegas Strip at BLVD Las Vegas.
“You’ve invited us into your home for almost two decades, and later this year, we’ll be able to return the favor by welcoming you into ours,” says Netflix.
Play, shop, and taste
After over 40 live experiences, including Bridgerton, Money Heist, Stranger Things, Squid Game, The Perfect Bite, and NETFLIX BITES, Netflix House represents the next evolution, enabling fans of all ages to become the main characters in their favourite stories.
“Finally, a place where the Netflix story you can’t get enough of becomes something real that you can play, shop, and taste,” says Marian Lee, Netflix’s chief marketing officer.
“This is fandom coming to life, where you can actually step inside the worlds you’ve been watching and loving for years — whether going on an epic adventure with the Straw Hats, taking a journey into Hawkins, Indiana, or grabbing a cocktail inspired by your latest obsession.
“With fresh experiences dropping regularly, there’s always a new reason to come back. We are thrilled to welcome our new neighbors in Philadelphia, Dallas, and Las Vegas to explore Netflix in a whole new light, enhanced by the unique charm and culture of each city.”
Bringing Netflix stories to life
Fans visiting the venue at King of Prussia Mall can enjoy a Wednesday/ONE PIECE double feature, followed by a game of mini golf.
In Wednesday: Eve of the Outcasts, what starts as a fun school carnival falls under Wednesday’s spell to make for a twisted tour through the macabre, with games, misfortunes, and surprises
Meanwhile, in ONE PIECE: Quest for the Devil Fruit, visitors must dodge infamous villains and escape the marines in a high-stakes race to reach a mysterious Devil Fruit ahead of the Straw Hats.
Additionally, guests can play as the main character inside the worlds of Netflix shows and movies with immersive games from Sandbox VR, and play Top 9 mini golf with holes inspired by fan-favourite stories and interactive gameplay.
The TUDUM Theater welcomes guests to enjoy Netflix shows, movies, and fan events together on the big screen. Additionally, it will feature trivia nights, dining experiences, and special guest appearances.
In Dallas, visitors to Galleria Dallas will be able to experience a journey into Creel House and one of Squid Game’s most thrilling challenges.
The immersive Stranger Things: Escape the Dark experience invites participants to explore the ruins of Hawkins in search of three missing townspeople, while Squid Game: Survive the Trials challenges guests to enter the arena for diabolical games. The Dallas location also features Netflix RePLAY, a game room filled with physical challenges, immersive story rooms, and retro games.
Both locations will feature NETFLIX BITES, a laid-back restaurant serving food and craft cocktails inspired by popular Netflix stories and characters, alongside a store offering exclusive merchandise that will be refreshed regularly.
