Brand stories

Everything you need to know about Disney Wish, from attractions and entertainment to F&B

Bar a hot crustacean band, the Disney Wish has something for everyone

14th Jul 2022 Disney

Home is where the brand is (or is it?)

Many of today’s brand homes are a far cry from the factory tours of old. But can you offer an authentic experience if you’re not located on the site of production?

23rd Jun 2022 Brand experiences

Bringing stories to life with Proactiv Entertainment

We speak to the company behind shows like Barça, The Exhibition to find out more about its vision

9th Jun 2022 Travelling exhibitions

Silvergate: showcasing the power of brands in LBE

From Octonauts to Peter Rabbit and more, we look at how the company's attractions are engaging a global audience

8th Jun 2022 Brand experiences

Merlin R&D reaches out to innovators and creatives

Merlin Entertainments is looking to collaborate on the next generation of visitor experiences for the post-COVID world

27th May 2022 Merlin Entertainments

It's a small world after all: TEA Summit day 1

Trends and insights across day 1 at the TEA Summit 2022 

28th Apr 2022 Themed entertainment

Surreal: the gravity-defying water feature at Expo 2020 Dubai

With fire elements, stunning projections, and a score by Game of Thrones composer Ramin Djawadi, this is a fountain like no other

21st Apr 2022 Expo 2020 Dubai

Creating Harry Potter: A Forbidden Forest Experience

Last winter, a magical illuminated experience enchanted guests at Arley Hall and Gardens in Cheshire

24th Mar 2022 Harry Potter