Chance Rides, a leading manufacturer of amusement rides, believes that every project starts with understanding the customer's operations. Whether it is working with a zoo, amusement park, FEC, or the midway, the goal is to recommend the right product for the location.
When the Kansas City Zoo was evaluating transportation options, the Chance Rides team worked closely with the zoo to understand its operational needs and identify the best fit.
The e-TRAM provided the capacity, reliability, and guest comfort it sought, helping visitors move efficiently throughout the park.
Reflecting on the experience of working with Chance Rides, a spokesperson from Kansas City Zoo says:
"I've been working with Chance Rides for a little over 10 years. What I like most about working with Chance Rides is the really good communication among the engineering, design, and sales teams. They answer our questions and help us determine what our options are."
Building strong partnerships
Building long-term relationships is key in the attractions industry. Skinner Amusement Midway has partnered with Chance Rides for decades and continues to operate the iconic Zipper. Speaking about the product, the operator says:
"The LED lighting is just awesome. It is one of the better thrill rides midway. If you don't own one, you should!"
Chance's commitment to collaboration also extends to custom ride solutions.
When Friends of Santa Ana Zoo wanted to expand the appeal of their Century Wheel, the Chance Rides team worked closely with them to reimagine the attraction.
By adding a custom Monkey Wheel and integrating a unique thatched roof design, the ride became a one-of-a-kind experience that increased capacity and enhanced the guest experience.
Executive director Cathi Decker says:
"The unique thatched roof Century Wheel by Chance has doubled our ride revenue since its opening in May 2018, therefore bringing in even more money to help the animals! After running numbers on our tram and carousel, we came up with a successful concept called 'Synergy of 3' and added our 50 Monkey Wheel, honoring our heritage.
"We have gone from a half million ride revenue to $1 million in just one year with the new Wheel! Chance was amazing to work with through the process and helped us design the perfect wheel for our zoo!"
From destination attractions to carnivals, operators call on Chance Rides for dependable products, innovative solutions, and responsive support.
Chance Rides also recently shared how its long-term support helps clients maximise their investment and deliver memorable guest experiences over the long term.
Charlotte Coates is blooloop's editor. She is from Brighton, UK and previously worked as a librarian. She has a strong interest in arts, culture and information and graduated from the University of Sussex with a degree in English Literature. Charlotte can usually be found either with her head in a book or planning her next travel adventure.







