MediaMation (MM), a leader in immersion entertainment technology, will present its MX4D Motion EFX Bantam Flying Theater at next week's IAAPA Expo in Orlando, Florida.
Designed to deliver the “soaring” experience audiences love, the Bantam offers a cost-effective option for theme parks, family entertainment centers, and attractions seeking to maximise ROI while preserving the guest experience.
MediaMation has built momentum ahead of IAAPA with significant commercial success among key operators, demonstrating the versatility of its flying theater portfolio. Among them, Flight of Aloha used MediaMation’s scaled MX4D Bantam Flying Theater system for its first culturally immersive attraction in Kailua-Kona, Hawaii.
Flight of Aloha has also expanded its partnership by purchasing a full-scale Flying Theatre system, scheduled to open on 1 December 2026 at Whalers Village in Maui, Hawaii.
Meet the team at booth #S848
This milestone builds on the success of MediaMation’s earlier MX4D Bantam Flying Theater system, acquired by SEAMAX Alaska. Situated beside the cruise ship docks in Ketchikan, Alaska, the SEAMAX 4D immersive attraction uses MediaMation’s advanced motion seats and environmental effects to transport visitors into Alaska’s rugged wilderness.
“We are incredibly proud to present the MX4D Motion EFX Bantam Flying Theater at IAAPA this year alongside these massive partner milestones,” says Dan Jamele, CEO of MediaMation.
“Seeing Flight of Aloha transition from their early Bantam system to a full-scale flying theater, paired with the ongoing success of SEAMAX in Alaska, validates our mission. We have captured that awe-inspiring, authentic flying feeling and re-engineered it into a package that makes sense for operators’ bottom lines."
MediaMation's 4D effects in action at SEAMAX Alaska
The MX4D Bantam Flying Theater uses advanced motion technology to recreate the sensation of flight, immersing riders in a highly engaging environment.
Through space-efficient design and engineering, MediaMation has created a flying theatre that avoids the high infrastructure costs traditionally associated with these attractions, making the experience accessible to more venues.
Attendees at IAAPA Expo can visit MediaMation at booth #S848 to experience the new product and learn how it delivers authentic pitching, rolling, and pure flight simulation.
The team can detail how its cost-effective engineering reduces installation, maintenance, and structural requirements, and discuss custom footprints and media integration.
More projects to come
As MediaMation builds momentum into 2027 and beyond, it is advancing a diverse slate of high-profile installations and custom-engineered experiences worldwide.
At Grand Prix Plaza in Las Vegas, the company is engineering hyper-realistic, high-velocity motion environments for upcoming Formula 1 seasons. These multisensory attractions bring the high-octane physics, tire-burning aromas, and G-force simulations of world-class motorsport to spectator and hospitality plazas.
MediaMation is also expanding its global network and scaling production of its MX4D seating line. From MX4D Motion EFX flying theatres and hybrid Bantam theatres to standard motion-effects theatres and plug-and-play VR systems, the company is installing its technology at theme parks and themed attractions worldwide.
Its energy-efficient motion infrastructure gives audiences a deeper sensory immersion.
"Our mission has always been to make audiences feel the story, not just watch it," adds Jamele. "Whether it's soaring over the coastlines of Maui or tearing through an F1 straightaway, our technology continues to push the boundaries of what location-based entertainment can achieve."
Visitors to IAAPA Expo can book meetings in advance via email.
