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Nora Al Dabal headshot

Nora Aldabal Executive Director of Art & Creative Industries The Al Ula Commission of Saudi Arabia

Nora Aldabal is a prominent figure in the Al Ula Commission of Saudi Arabia (RCU), which was established in July 2017 to preserve and develop the 2,000-year-old archaeological and historical site of Al-‘Ula, in the northwest of Saudi Arabia.

RCU is investing $5.2 billion in the first phase of AlUla, the world’s largest living museum, which is due to be completed in 2023. It is working alongside the French government agency Afalula on the $15bn project. Located 1,100 kilometres from Riyadh, AlUla covers an area of 22,561 square kilometres and includes ancient cultural heritage sites such as Hegra, the kingdom’s first UNESCO World Heritage Site.

AlUla’s first masterplan was unveiled in 2021 by Mohammad bin Salman, the crown prince of Saudi Arabia. In 2023, it was reported that Paris’ Centre Pompidou is partnering with Saudi Arabia on AlUla’s contemporary art museum. This partnership aims to support the enhancement and development of the cultural, artistic and creative aspects of the AlUla site

By reviving historical sites and smoothly integrating them into contemporary culture, Aldabal’s strategic insights and inventive approach have fostered a sense of identity and pride among both locals and visitors. Her inspiring leadership has contributed to Al Ula’s global prominence and increased awareness of its rich cultural heritage.

One nominator said: “Nora Aldabal stands as a beacon of inspiration for her unwavering dedication and instrumental role in the development of cultural assets and planning. She is one of the leading young women in the country who are actively shaping its cultural landscape. Nora’s commitment to preserving and enhancing Al Ula’s rich heritage has been nothing short of remarkable. Through her tireless work, she has played a pivotal role in transforming the region into a global cultural destination, bridging the gap between the past and the present.”

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