Luci Creative, a full-service museum design studio and creator of dynamic experiences for civic, cultural, and corporate organisations, has announced the launch of a new studio in New York City.
This is the firm’s fourth studio in the US will enable it to better serve its growing client base. With this expansion, Luci gains access to the region’s large talent pool and vendor network and is positioned to establish new business alliances on the East Coast.
AJ Goehle, CEO, says: “New York City is the perfect location for our next chapter. This expansion enables us to tap into the city’s vibrant creative community and collaborate with top talent to craft even more impactful and memorable museum experiences.”
Acclaimed exhibition design studio
Luci Creative’s rapid success has been fuelled by its commitment to pushing the frontiers of museum and cultural engagement. The firm, which has its headquarters in Chicago, established a second studio in Boston in 2018, and a third in Seattle in 2023. In 2023, “Crain’s Chicago Business” recognised Luci Creative as one of the Biggest Women-Owned Businesses in the city.
Matthew McNerney, chief creative officer, shares: “We believe the most powerful experiences are born from collaboration. At Luci Creative, we work hand-in-hand with our clients to bring their visions to life, crafting exhibits that drive community, curiosity, and connection.”
The award-winning museum design studio is currently collaborating with major organisations such as the Italian American Museum, Adams Presidential Center, North Carolina Museum of History, Holocaust Museum Boston, Holocaust Museum for Hope & Humanity, California Science Center, Wenatchee Valley Museum & Cultural Center, National World War I Museum and Memorial, and National Women’s History Museum.
Earlier this year, Luci Creative announced the expansion of its C-suite leadership team with the appointment of McNerney as chief creative officer and Kevin Yarashefski as chief operating officer. These appointments come at a time of major expansion for the firm, with a growing portfolio of projects, clients, and studio locations.