Skip to main content

V&A Dundee survey asks visitors about reopening measures

Philip Long reflects on the V&A Dundee's opening year, blooloop

V&A Dundee has sent out a survey to establish how visitors would feel about visiting museums, galleries and other cultural institutions when the current coronavirus restrictions are lifted in Scotland.

V&A Dundee partnered with other cultural organisations in Scotland on the survey, which is titled ‘Cultural Experiences in Scotland: The Future’.

The survey is run by Scotinform Ltd, an independent research company. It’s hoped that the results will be useful to organisations as they plan for reopening.

V&A Dundee partners with institutions in Scotland

v&a dundee coronavirus reopening survey
Scotinform Ltd

It asks participants how soon they may go to a museum once restrictions are lifted, with responses including ‘as soon as possible’.

The survey goes on to ask participants if they will visit museums more often of less often than they used to. It also asks if they will have any concerns about being in public spaces in the future.

Survey asks what visitors expect from attractions

v&a dundee coronavirus reopening survey
Scotinform Ltd

In addition, it asks what visitors would expect to see museums and attractions doing when they reopen. Options include the following:

  • Allowing visitors easy access and freedom to move around
  • A dedicated route for visitors to maintain social distancing
  • Planning spaces to maintain social distancing
  • Encouraging guests to regularly wash their hands and use hand sanitiser
  • Staff ensuring safe behaviour from visitors
  • Pre-booking tickets for exhibitions and events to limit capacity
  • Pre-booking tickets for entry to ensure numbers are limited
  • Safety and hygiene measures put in place
  • Regularly cleaning high-touch areas and surfaces
  • Organising planned experiences and events
  • Staff wearing face masks
  • Limiting the total number of people in the space
  • Offering places to eat and drink safely
  • Assuming no special events will be taking place

‘Cultural Experiences in Scotland: The Future’

v&a dundee coronavirus reopening survey
Scotinform Ltd

The survey also asks if visitors would expect events, exhibitions, tours, talks, workshops or family activities to resume after reopening.

Meanwhile, the V&A has launched an open-call for homemade signs and rainbow drawings created during the coronavirus lockdown to enter its permanent collection.

Share this

Bea Mitchell

Bea is a journalist specialising in entertainment, attractions and tech with 10 years' experience. She has written and edited for publications including CNET, BuzzFeed, Digital Spy, Evening Standard and BBC. Bea graduated from King's College London and has an MA in journalism.

More from this author

More from this author

Related content

Your web browser is out of date. Update your browser for more security, speed and the best experience on this site.

Find out how to update