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Phase 1 of Lai Sun Group’s Novotown opening this year

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The opening of the first phase of Lai Sun Group’s Novotown will begin from the second half of 2019.

That is according to a Tuesday (April 23) filing by Lai Sun Development Co Ltd, the lead developer on the Hengqin Island project (via GGRAsia).

A proposal to develop Hengqin as a tourism island was recently approved by China’s State Council.

Lai Sun's Novotown Lionsgate entertainment zone by Thinkwell

Hengqin island in Zhuhai is being transformed into an entertainment hub which includes the Novotown development.

“The construction works of Phase 1 of Novotown are expected to be completed in the first half of 2019 with the opening in phases in the second half of 2019,” said Lai Sun Development in the filing.

It added that Phase 1 of Novotown had a total gross floor area of 4 million square feet and that the total development cost was approximately CNY5.45 billion (US$811 million).

“Lai Fung Group is in the process of finalising the master layout plan for Novotown phase two with the Chinese government,” stated Tuesday’s filing.

Lionsgate Entertainment World at Novotown

Key attractions from Phase 1 include Lionsgate Entertainment World and a National Geographic Ultimate Explorer ‘edutainment’ centre.

Increased investment is earmarked for Phase 2 with more branded entertainment.

“With major construction work of Phase 1 done, the group is ready to pour in more investment on Phase 2, where an interactive football experience centre and automobile experience centre in partnership with Real Madrid football club and Porsche respectively will be located,” Larry Leung, Novotown’s managing director, said last year.

Phase 2 attractions

Phase 2 will also include Harrow International China, and a Ducati Experience Centre, under a licensing arrangement with the Italian motorcycle maker.

Image: Novotown

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Bea Mitchell

Bea is a journalist specialising in entertainment, attractions and tech with 10 years' experience. She has written and edited for publications including CNET, BuzzFeed, Digital Spy, Evening Standard and BBC. Bea graduated from King's College London and has an MA in journalism.

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