SPOC

SPOC is the joint venture operating platform formed bySeder Group and ProFun. By combining ProFun's global attractions expertise with Seder's Saudi operational infrastructure, SPOC delivers a fully integrated operating solution across venue operations, facilities management, workforce, security, technology, compliance, and guest experience — under one accountable operating partner.

Vision 2030 is transforming the Kingdom's entertainment, culture, tourism, and sports sectors at an unprecedented scale. From theme parks and water parks to museums, visitor destinations, and international sports venues, SaudiArabia is developing a new generation of world-classattractions that demand operational excellence.

These destinations require more than consultants or fragmented service providers. They require a fully integrated operator with global expertise, local infrastructure, workforce capability, operational depth, and the capacity to deliver at scale. Together, Seder Group and ProFun were built for this moment. The role of an operator begins long before opening day.

Seder Group and ProFun are committed to playing an integral role in this transformational journey.