Gateway Ticketing Systems, a leading provider of admission control systems, has announced the latest version of its Galaxy Ticketing & Guest Experience solution, continuing its commitment to providing a world-class feature set and supporting its customers through the global pandemic.
“When we were developing Galaxy 7.8, we kept a tight focus on two goals: to innovate and push the boundaries of what is possible for a ticketing and guest experience solution, and to deliver features we know attractions need now and in a post-COVID world,” says Michael Andre, President and CEO of Gateway Ticketing Systems.
“Venues will find many value-added features and enhancements that provide for more guest convenience and safety, an improved sales interface, increased ease of use, and increased data and fraud security.”
At the start of the COVID-19 crisis, the company responded quickly, adding the ability to issue order returns in bulk, and the ability to extend membership/pass validity in bulk to its software. It also launched its successful Webinar Wednesdays series which was well-received across the industry.
Gateway Ticketing Systems released the latest version of Galaxy in early February, to give customers time to upgrade and adjust before visitor numbers increase in the spring in the wake of the vaccine.
“We know right now that online sales are likely the primary, or only, sales channels for tickets and memberships/passes,” says Tom Chiarella, Director of Product at Gateway Ticketing Systems. “And even once we have a widely accepted vaccine, online sales will likely still make up a greater percentage of your sales mix than it had prior to the pandemic. That being the case, we really focused on improving the eGalaxy Web Store.”
Meeting client needs
Following its work to understand the needs of attractions when it comes to the web store, Gateway has made improvements to the online guest experience, infrastructure, control over timed and capacity events, data integrity and fraud security. Clients will now also find it easier to sell tickets through Galaxy Connect, an award-winning platform that connects attraction suppliers with online travel agencies.
Other updates include integration with Apple Wallet and the ability to integrate Galaxy and the eGalaxy Web Store with Gateway’s Address Verification Service, which validates demographic data in real-time.
Furthermore, Galaxy now supports access control turnstiles and admission devices manufactured by Alvarado while maintaining access control decision-making in Galaxy, for a powerful admission option. Gateway Ticketing Systems and Galaxy is officially certified by the French Tax Authority, meeting the strict standards of certification for POS systems in France.
“We want our customers and the industry at large to be prepared for when guests return in large numbers. The guest transaction experience driven by the ticketing solution is pivotal to that preparedness,” says Andre.
Last month, Gateway announced that it has been chosen to provide ticketing solutions at three key Dubai attractions.