Skip to main content

Experience Virtual and Augmented Realities With Holovis at Deal 2016


Holovis is coming to Deal to showcase a whole new attractions experience category.

Discover what you can do with Virtual Reality (VR) and Augmented Reality (AR) on its interactive booth. Holovis Media will also be showing its real-time game engine capabilities being deployed into new in-park experiences.

On the booth, ride designers and park planners will be able to step inside the virtual world of RideView™, Holovis’s proprietary software platform that enables ride design and development to happen in its own real-time 3D environment that can be manipulated and changed on the fly. Once you’ve experienced RideView™, FEC Master Planning, developing new attractions right the way through to market launch will never be the same again.

Virtual and Augmented Realities With Holovis at Deal 2016

Using VR and AR together creates a Mixed Reality (MR) experience where software generated environments can be created to combine with the physical world. The Holovis booth itself will be a portal in to this extraordinary world of unlimited possibilities, where the Theme Park or FEC can be brought to life literally in the guests hands.  Holovis will also feature its own MR photo booth experience, where people can pose against a ‘normal’ backdrop that comes to life, allowing guests’ images to interact with hidden creatures and characters.  By extending the experience beyond the core attraction Holovis is transforming passive queue lines and pre-show areas into something much more immersive and engaging.

Stuart Hetherington, CEO of Holovis explains:

“We are privileged to be working with some of the region’s leading attraction destinations to deliver next generation media and interactive experiences where we can put the guests right at the heart of the story. Combining this with the latest VR and AR capabilities, both on and off ride, really creates a new kind of memorable experience. These next generation MR technologies, including fully immersive media in an interactive dome, Head Mounted Devices (HMD) being perfectly synched with audio, motion and SFX, means Holovis can design the perfect experience at the price point to fit your budget.

We achieve this by combining our cutting edge technologies with our in-house Holovis Media capabilities using real-time game play that allows people to influence the games that they are playing through the decisions they choose to take. In this way we can create unique experiences that change every time a guest goes on the ride.”

This unrivalled mix of capabilities, having  in-house software development, media and gaming teams working with technology experts means Holovis Attractions and Holovis Media can create totally scalable, memorable leisure experiences with impactful media seamlessly integrating with perfectly aligned visuals, spatial audio, organic and dynamic motion technology, highly accurate interactivity and SFX. Now with the added immersive potential of Mixed Reality features.  Examples of all their work will be on the booth for visitors to experience and discuss.

As well as meeting with major park operators Holovis are also engaging with FEC owners and Shopping Mall developers to demonstrate how smaller scale, immersive experiences can help create destination experiences that people want to revisit many times.

DEAL Live by blooloop

DEAL Live by blooloop

Holovis are gold sponsors of DEAL Live by blooloop.

Join us on Monday April 18th 2016 to hear from key executives and thought leaders about the future of the attractions industry in the Region.

Eventbrite - DEAL Live by blooloop

More from this author

Related content

Your web browser is out of date. Update your browser for more security, speed and the best experience on this site.

Find out how to update