Universal Orlando has unveiled its new Minion Land, home to themed dining and retail outlets, and the new ‘Villain-Con Minion Blast’ attraction.
Inspired by Illumination’s Minions franchise, Universal Studios Florida’s Minion Land is opening this summer.
As well as the existing Despicable Me Minion Mayhem attraction, guests will enjoy the new Villain-Con Minion Blast, an interactive gaming experience where they compete against each other.
Villain-Con Minion Blast “combines innovative screen technology, state-of-the-art gaming interactivity and elaborate physical sets to create a one-of-a-kind, game-based adventure where guests encounter immersive environments, nefarious villains and tons of mischievous Minions from Illumination’s films in a whole new way”, said Universal Orlando.
Interactive attractions
Visitors use interactive blasters on a motion-based pathway. They “wind and glide through various scenes”, earning points by blasting various objects and “causing as much mayhem and destruction as possible”, said Universal Orlando.
After the experience, guests will find the new ‘Evil Stuff’ retail location. At the new ‘Minion Cafe’, they will enjoy three Minion-themed areas.
Dishes on offer here will include ‘Otto’s noodle bowl’, ‘Agnes’ honeymoon soup’, ‘Carl’s crispy cauliflower’, and ‘Bob’s teddy bear chocolate cream puff’.
Elsewhere, ‘Bake My Day’ is a retail outlet and bakery selling Minion-inspired sweet treats such as cupcakes and macarons, as well as exclusive Minion merchandise including clothing, toys and accessories.
Themed dining and retail
‘Pop-A-Nana’ is an F&B location selling sweet and savoury popcorn, while ‘Freeze Ray Pops’ will offer colourful popsicles inspired by Gru, the Minions and Vector.
At the Illumination Theater, guests can meet, greet and interact with characters including Gru, Margo, Edith, Agnes and the Minions, of course.
In an earnings call last month, Comcast president Mike Cavanagh said the company’s parks “are resonating with our customers and this segment is clearly on a roll”.
Universal Orlando will soon be home to a fourth theme park, Epic Universe.
Images: NBCUniversal
