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Giant Screen Cinema: GSCA Film Expo People’s Choice Award Announced

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Related: GSCA Announces Annual Marketing Award Winners 

The Giant Screen Cinema Association (GSCA) today announced that The Wildest Dream: Conquest of Everest, distributed by National Geographic Entertainment, received the People’s Choice Award at the association’s 2010 Film Expo held at the IMAX Theatre @ The Bridge in Los Angeles, CA, in late February. The winner was determined by Film Expo delegates, who voted for their favorite film among the six new films that were presented during the event. 

More than 200 industry insiders gathered for the annual two-day Expo to screen new films, films in production, and projects in development. This is the first time GSCA has granted the People’s Choice Award. The Association has annually given film awards in September as part of its International Conference and Trade Show event at the more formal GSCA Achievement Awards program and will continue to do so.

The Wildest Dream: Conquest of Everest, to be released in August, follows the 1924 expedition of George Mallory to be the first man to summit the world’s highest peak. “Driven by empire, torn by love, George Mallory dreamt of being the first to conquer Mount Everest. Last seen 800 feet below the summit in 1924, he vanished into legend. Modern adventurer Conrad Anker now follows Mallory’s footsteps up Everest to unravel the mysteries surrounding his disappearance, ” reads the description of the film. The 93-minute film is directed by Anthony Geffen; executive producer is Mike Medavoy, with producers Anthony Geffen and Claudia Perkins. The film is narrated by Liam Neeson, and features the voices of Ralph Fiennes, Natasha Richardson, Hugh Dancy, and Alan Rickman.

About The Giant Screen Cinema Association

Founded in 2006 and headquartered in St. Louis, MO, USA, the Giant Screen Cinema Association (GSCA) boasts membership of more than 300 corporations, institutions and individuals from 26 countries engaged in the production, distribution and exhibition of giant screen film experiences. www.giantscreencinema.com

About National Geographic Entertainment

National Geographic Entertainment combines into a single operating group National Geographic Films, Kids Entertainment, Home Entertainment and Music and Radio. In 2005 National Geographic Films co-presented the Academy Award-winning, “March of the Penguins.” National Geographic World Films co-presented both the 2004 Oscar-nominated film, “The Story of the Weeping Camel, ” which received the  Directors Guild Award for best documentary and was nominated for an Academy Award, and Lu Chuan’s “Mountain Patrol: Kekexili” National Geographic Cinema Ventures (NGCV) released the 3D concert film “U2 3D” to critical acclaim, and set giant screen box office records with “Mysteries of Egypt” and “Sea Monsters: A Prehistoric Adventure.”

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