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Theme Parks: Haunted Theme Park Goes Interactive on the Apple iPhone

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Shocktoberfest, Pennsylvania’s Premier Haunted Theme Park announces their new iScareYou(TM) attractions for the 2009 Halloween season.

Patrick Konopelski, Executive Producer of Shocktoberfest says, "The iScareYou(TM) program is a logical extension of the Text2Scream(TM) technology we debuted two years ago. It’s fantastic because it engages our customers in a way never done before in the entertainment industry. It puts control in the hands of our customers via their Apple iPhone!"

Shocktoberfest visitors interact with animated props in ScareZones found throughout the park via their Apple iPhone. The scare zones are set up where customers least expect them and are designed so that once you’ve been scared, you can join in on the fun and scare others.

One of the best ScareZones is found along the queue line of The Toxic Asylum Haunted House. The line winds around a blind corner where an animatronic zombie prop hides just out of sight. A press of the "Boo Button" on an Apple iPhone sends lights flashing and the zombie into the air towards its victim.

"There’s definitely an aspect of voyeurism here, " says Konopelski, referring to the power that the customers hold in their hands, adding, "to give a customer the ability to scare the wits out of someone else through their cell phone is almost magical."

The iScareYou(TM) system is powered by Aquicent Technology’s proprietary mobile technology platform. The system provides the end-user with a rich graphical user interface, and it integrates with the automated computer systems that run the Shocktoberfest attractions.

About Shocktoberfest

The 2009 season will mark their 15th year of operation. Shocktoberfest was ranked the #1 Must-See Haunted Attraction in the USA for 2009 by Haunted Attraction Magazine. The attractions feature Hollywood-style computer-controlled special effects, and professional actors and set design. Attractions include: The BioHazard Hayride, The Prison of the Dead, The Toxic Asylum 3D Extreme, The Monster Midway, and Club Shock.

For more information on Shocktoberfest and to schedule a private behind-the-screams tour, visit online at http://www.shocktoberfest.com/

Apple iPhone is a trademark of Apple, Inc. 

See also:
Theme Parks: Disney Executive George Kalogridis Named President of the Disneyland Resort 
Themed Entertainment: Disneyland Resort Announces First-Ever LittleMissMatched Permanent Retail Store at Downtown Disney District
Theme Parks: Wild Adventures making big plans for 2010

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