The International Spy Museum (SPY) opened on May 12, 2019, in Washington, DC. The completely re-imagined Museum opened in a new purpose-built 140,000-square-foot state-of-the-art building—more than doubling its original size. Working with the founder for over 20 years, G&A led the creative visioning, business strategy, and audience engagement tactics for the original Museum concept opened in 2002. After 16 years and engaging over 9 million visitors, SPY was recognized for pioneering a new breed of self-sustaining, experience-first museums. Building on that same innovative spirit, G&A designed the overallvisitor experience including exhibitions, media, retail, lobby, and graphics that, again, push the boundaries of innovative storytelling and immersivedesign.
Founded in 2014, Red Raion launched its brand for the first time at IAAPA EAS Göteborg in 2015.
This video is more than a celebration of our past 10 years. It’s also a tribute to everyone who, over the years, has been part of this journey, and a promise of how much further we’re ready to go.
In this video we take a fly over the amazing new play at Windsor Great Park. Created with local oak and using the local craftsmen to thatch the rooves of some of the structures. It opened in 2023 and for us, is a truly astonishing build.
A truly special project, inspired by the birthplace of Scottish tourism. With a unique blend of challenges — the remarkable location, its rich historical context, and the complex, remote build — we set out to document the journey of bringing this lookout tower to life. From processing the timber in our Norfolk workshop to helicopter drops of materials on the hilltop site, every step was an adventure worth sharing.
