International audio-visual company Electrosonic has announced that it has been designated a Wholly Foreign Owned Enterprise (WFOE), which will allow the company to continue pursuing new business opportunities in China.
As an officially recognised limited liability company, Electrosonic will legally have the right to trade in China as an audio-visual design consulting and systems integration firm.
Electrosonic will also retain complete control over its business operations and the move is seen as another positive step in the company’s successful building of its brand in China and other Asian countries.
Electrosonic design and install high-tech audio-visuals for numerous markets, including theme parks, museums, video conferencing projects and control rooms. The company have built an enviable reputation in the industry for its work on projects of all sizes since it was founded in 1964.
The audio-visual experts have developed lasting relationships with clients around the world and provide a wide range of services to the entertainment industry, including bespoke audio-visual systems, technical design and support and projector lamp sales.
“We are very excited about the WFOE designation for our Shanghai office and look forward to the many new opportunities it affords us, ” said Chris Conte, Electrosonic’s VP of Entertainment.
“We can now expand and grow our partnerships with local product suppliers, fabricators and installers, which will enhance our efficiency on the ground.”
The company’s operations in China will do business under the name Electrosonic Audio-Visual Technology (Shanghai) Co., Ltd and Nancy Lui will continue to lead China sales and marketing campaigns. Electrosonic also operates a Hong Kong office in order to provide additional support in the region.
Electrosonic has been involved in a number of high profile projects in China recently, including Expo 2010 Shanghai, a large undertaking which attracted over 70 million guests. They also supplied the audio, video and show control systems for the China State Shipbuilding Pavilion, an extensive project which delves into China’s maritime history and future concepts.
Electrosonic also recently supplied their advanced audio-visual technologies to the Information and Communication Pavilion and the USA Pavilion. Additionally, Electrosonic provided theme park developer OCT with all of the audio-visuals for their new attractions at Happy Valley, just outside of Shanghai, and Window of the World in Shenzhen.
The new attractions at both locations include dark rides which are based on movies and have domed screens, along with 4D effects.