Gaylord Hotels has teamed up with Warner Bros. to introduce DC Comics-themed experiences at its properties as part of the DC Summer event.
DC Summer debuts on 23 May and runs through 1 September at the Gaylord Texan, Gaylord Palms in Florida, and Gaylord Opryland in Nashville.
It opens on 24 May until 1 September at Gaylord Rockies in Colorado.
The event will include light shows, superhero scavenger hunts, character dining, themed water park experiences, and pop-up retail stores selling exclusive DC merchandise.
A highlight of DC Summer is the new Universe of Light featuring DC lantern show at the Gaylord Texan Resort.
The 17,500-square-foot walkthrough attraction features multiple DC worlds and 40 DC characters in more than 1,000 glowing lanterns.
Immersive displays will include Batman’s Gotham City, Wonder Woman’s home of Themyscira, and Superman’s Metropolis.
The show also includes photo opportunities, interactive experiences, and meet-and-greet opportunities with real-life DC Super Heroes.
Immersive experiences at hotels
“We are thrilled to partner with Warner Bros. Discovery Global Experiences to bring the world of DC off the comic book pages into Gaylord Hotels this summer,” said Johann Krieger, VP and managing director of Gaylord Hotels.
“DC Summer promises to be an extraordinary adventure, offering guests the chance to immerse themselves in the DC Universe in a way only Gaylord Hotels can bring to life.
“From the spectacular Universe of Light attraction to the action-packed challenges and interactive experiences, this partnership exemplifies our commitment to creating unforgettable moments for our guests.”
Other experiences at participating Gaylord Hotels include a scavenger hunt themed to The Riddler, a superhero craft zone, a Justice League-themed dining hall, and character dining with The Joker and Harley Quinn.
Also on offer is a secret menu inspired by superheroes, a live show where guests can solve puzzles, a poolside DC movie night, and the Battle for Justice light show.
Gaylord Hotels is part of the Marriott portfolio of brands.
Images courtesy of Marriott and Warner Bros.