Falcon’s Beyond Global, a fully integrated development enterprise for IP-driven parks, resorts, media and merchandise, has announced the promotion of Jason Ambler to the newly established role of chief content officer.
In this position, he will collaborate closely with Cecil D. Magpuri, Falcon’s CEO, and other senior executives throughout the company.
Ambler, who has previously served in senior executive roles at Falcon’s, will work to advance the company's storytelling skills and help embed its creative vision throughout its business units.
“Jason brings a rare combination of creative vision, operational excellence, and deep industry experience that makes him the ideal creative partner to support our content strategy going forward,” says Magpuri.
“As we continue to expand our content and IP portfolio, Jason’s contributions will be instrumental in delivering world-class storytelling across every platform and audience interaction.”
Delivering world-class storytelling
In this newly established role, Ambler will support the company’s global content strategy and help develop, create, integrate, and distribute content across physical sites and digital platforms.
He will also support efforts to explore new acquisition opportunities, partnerships, and innovation projects by utilising emerging technologies and data-driven insights.
“I’m incredibly honored to step into this role at an exciting time for Falcon’s,” says Ambler.
“Falcon’s is uniquely positioned to lead the continued growth of the global experience economy through visionary design, dynamic digital content, and innovative technology.
"I look forward to working closely with Cecil and our incredible teams and partners to continue to create engaging, interactive, and personalized experience ecosystems that will deeply resonate with audiences for many years to come,” he adds.
In May of this year, Falcon’s Beyond Global announced the acquisition of Oceaneering Entertainment Systems (OES), a division of Oceaneering International Inc. In the transaction, Falcon's acquired OES’s global portfolio of patented technologies and exclusive engineering and manufacturing processes.
Charlotte Coates is blooloop's editor. She is from Brighton, UK and previously worked as a librarian. She has a strong interest in arts, culture and information and graduated from the University of Sussex with a degree in English Literature. Charlotte can usually be found either with her head in a book or planning her next travel adventure.

























