Holovis, a leading experience designer, has announced the promotion of Stuart Edgington to global director of business development. The appointment strengthens the company's ongoing focus on international growth and strategic expansion.
Edgington steps into the global leadership position following eight years at Holovis, during which he supported the business development team and managed major accounts and clients.
In this new role, he will head the global business development team and lead Holovis’ expansion strategy in line with the company’s defined procedures and standards.
Stuart Hetherington, Holovis CEO, says: "Stuart has been instrumental in supporting the business development function, while continuing to manage key client relationships and critical aspects of our sales pipeline.
"This promotion recognises both his contribution and his leadership, and we’re excited to see him take on a more formal role in driving our global growth strategy."
Driving the next phase of growth
With extensive experience at Holvis, Edgington brings a distinctive blend of technical, data and commercial acumen to his new role.
Drawing on expertise in data analytics, AI, and platform development, he has spearheaded innovation across the company while staying closely involved with key clients and projects.
"I’m incredibly proud to step into this role at such an exciting time for Holovis," says Edgington.
"Having worked closely across both the technical and commercial sides of the business, I’m looking forward to bringing those perspectives together to support our teams and clients globally.
"There is a huge opportunity ahead, and I’m excited to help drive the next phase of growth while continuing to build on the strong foundations already in place."
Holovis partners with major international operators, developers and brands across the themed entertainment, attractions and experiential industries.
Its intricate, technology-powered solutions can be found across multiple continents and include projects such as Squid Game: The Experience for Netflix.
Earlier this year, Holovis named Ken Neville as project director, further enhancing the senior creative leadership as it continues to deliver large-scale, IP-driven immersive attractions worldwide.







