Play stories

Merlin Entertainment’s CEO Nick Varney on China, brands and international growth

Merlin Entertainments Group CEO Nick Varney talked to Blooloop

7th Aug 2018 Theme park investment

UK dinosaur attraction does a ROARR-ing trade

The park is entertaining unprecedented visitor numbers and an expanded demographic under park manager Adam Goymour.

26th Jul 2018 Attractions business

The ewe-niversal appeal of Aardman's Shaun the Sheep

Shaun the Sheep is allowing the UK animation studio Aardman to knit a diverse network of attractions around the world.

5th Jul 2018

Indonesia in 2018 - best sellers waterparks & animals, Bali leads the way

An overview of the attractions market in Indonesia.

3rd Jun 2018 Asia

Playing imaginatively – The story of Timbalaya

Rosalind Johnson tells the story of how the imaginative play concept came to be.

11th Apr 2018 Brand experiences

Paul Kelly on BALPPA's growth, safety and the year of the roller coaster

The Chief Executive on the association, new members like FECs and Farm parks as well as Brexit and Tourism trends.

23rd Mar 2018 Attractions business

The evolution of Midway – How Merlin is conquering Europe and India

Marcel Kloos, Merlin Entertainments’ director of new openings for Europe and emerging markets.

19th Mar 2018 Attractions business

Ubisoft changes the LBE game

Ubisoft’s iconic IPs like Rabbids and Assassin’s Creed are being transformed into engaging real-world experiences.  Can VR bridge the gap?

14th Mar 2018 Attractions technology