Now in its fourth year, the blooloop Innovation Awards, presented with AREA15, recognise the most innovative projects and companies within the global visitor attractions industry.
Our judges are high-profile thought leaders and industry experts from some of the world’s leading visitor attractions. They will be looking for the most innovative products and projects shaping the future of the visitor experience.
Key dates
- Early bird pricing closes: 2nd September 2024
- Final date for a guaranteed speaking slot with a Deluxe entry: 9th September 2024
- Entries close: 30th September 2024
Make sure you submit and pay for your entry before 2nd September to take advantage of the early bird rates, then keep editing your entry up until 30th September.
Which entry type is right for you?
Each entry receives a page on our Innovation Award website and an Innovation Showcase virtual booth at our online Festival of Innovation. We will reveal all our winners at the Festival of Innovation in January 2025.
Stand out from the crowd with a larger virtual booth at this event and choose a Standard Plus or Deluxe entry. These entries will also be included in our pre-Festival of Innovation newsletter and feature.

Can’t decide between two categories? With the Standard Plus and Deluxe entries, you can enter the same project into two categories.
For maximum exposure, choose the Deluxe entry to speak on a thought-leadership panel discussion for your entry category at the Festival of Innovation. This exclusive opportunity puts you alongside other entrants, the category sponsor and our expert judges to talk about the future of the industry.
Standard entries to our Inclusion and Sustainability categories are free. Make sure you showcase how you’re helping the industry to be more sustainable and accessible.
Which category is right for you?
There are 16 categories in the Awards this year. From Splash to Immersive Attractions, Thrills to Themed Environment, we have a category to suit all aspects of the global visitor attractions industry.


Make sure you tailor your entry to the category; read the rubric in our entry guide document to see what the judges will be looking for and what criteria they are using to judge each entry.
Our 2023 judges told us how helpful pitch videos are when judging, so whichever category you enter, be sure to submit a pitch video.
Why enter the Awards?
- Join the incredible companies who have entered and won previously, and prove that you are an innovator in the industry.
- Celebrate your colleagues and your work. Leverage your award entry for marketing and to boost team morale.
- Gain a competitive advantage to attract new business and new talent.
- Raise your profile and be seen by the people who matter – our expert judges.
- Reinforce your reputation for excellence.
2025 Festival of Innovation
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