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Registration now open for blooloop’s Festival of Innovation

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Festival of Innovation registration open

blooloop’s Festival of Innovation brings together the worldwide visitor attractions industry to celebrate the creative ideas, products, and organisations that are propelling the sector forward.

Registration is now open for the free event, which is taking place online from 15 to 16 January 2025.

Attendees will discover the winners of the 2024 blooloop Innovation Awards, presented with AREA15, and gain insights from expert speakers with 16 sessions over two days. In addition, they will be able to cast their vote for the winner of the Public Choice Award, and network with their peers with the virtual lounges, chat messaging service and online meeting feature.

Further details to be announced. Don’t miss out on the chance to discover the latest trends, technology and projects.

Insights & inspiration

The Festival of Innovation will explore topics such as the rise in Halloween events, the importance of storytelling, the future of technology, and how to put together a nighttime spectacular show.

Presentations are set to include speakers from Universal Studios, Walt Disney Imagineering, Merlin Entertainments, The British Museum, Aquascope, MSC Cruises, Lionsgate, Netflix, the International African American Museum, Phantom Peak, and more.

Innovation Awards

The blooloop Innovation Awards celebrates the extraordinary energy, ingenuity, and creativity that fuels the attractions industry.

The awards include 16 categories, from brand realisation, to creative technology, and sustainability. Winners are selected by a judging panel which includes thought leaders and industry experts from some of the world’s top visitor attractions. They look for the most creative products and ideas that will shape the future of the visitor experience.

“Studying the Innovation Awards is like having your eyeballs spanked with a brilliant future,” says Sam Bompas, director of Bompas & Parr. Bompas judged the 2023 Awards and has returned for 2024. He added that they “pay careful attention to the Innovation Awards as it defines the industry of tomorrow.”

blooloop thanks the sponsors of the Innovation Awards, AREA15, and the Innovation Award category sponsors, Attractions.io, Blue Telescope, Christie, Kingsmen Xperience Inc., TAIT, and The Games Arena.

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Rebecca Hardy blooloop

Rebecca Hardy

Rebecca Hardy has over 10 years' experience in the culture and heritage sector. She studied Fine Art at university and has written for a broad range of creative organisations including artists, galleries, and retailers. When she's not writing, she spends her time getting lost in the woods and making mud pies with her young son.

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