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Holovis teams up with Luoman for Chinese market

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Firms offer complementary services for themed entertainment industry

Holovis, a leading experience designer, has announced the signing of a new joint venture with Shanghai Luoman Lighting Technologies Inc. which will cover projects in China.

Holovis will place all its future Chinese business through the joint venture, working closely with Luoman to support its fast-growing outdoor experiential projects. The two companies plan to use their complementary expertise to offer turn-key design, complex AV/lighting, show control, projection mapping, real-time media and systems integration solutions, with the objective of delivering “the most memorable large scale public experiences in China”.

Both organisations also intend to integrate their innovation pipelines to accelerate the evolution of next-generation experiences in this developing market.

Lighting up China

Luoman is a high-tech Shanghai-based enterprise and a leading urban lighting integrator in China. Founded in 1999, the firm has a number of patented technologies that Holovis say provide first-mover advantages within the urban night planning industry.

The Chinese company’s specialisms include professional lighting design and construction, intelligent street lamps and management information services. The services provided by Luoman are linked by their shared ability to create pleasing night environments and improve the urban quality of life and economic development.

Luoman Lighting China

Luoman’s team has won a variety of awards for its projects including the China Construction Engineering Luban Award, Shanghai Magnolia Award and the first prize Zhongzhao Lighting Engineering Design Award.

Kaijun Sun, Luoman’s chairman, started at the company in 2009, where she has since served as an executive director and director. Sun is currently chairman and general manager of the company.

The company leader says, “The Shanghai listing marks a new milestone for Luoman that can experiment with new technologies and pioneer new applications of 5G technologies. Luoman aims to deliver an immersive social experience for users. We are looking forward to strengthening our efforts with Holovis in virtual and artificial reality.”

Holovis Luoman Office

Global brand

Holovis is an experiential design company based in the UK specialising in the creation of immersive attractions using next-generation technology. Its in-house design, software development and engineering teams have the capability to take projects from concept to realisation.

With company bases in Abu Dhabi, Orlando, Shanghai and the UK, Holovis’ work can be found in leading amusements parks and visitor attractions around the world. Recently the company won an IAAPA Brass Ring Award for its work on the LEGO Factory Adventure Ride at LEGOLAND New York, awarded at IAAPA Expo.

Stuart Hetherington, Holovis CEO adds, “Holovis is really excited to combine our specialist knowledge in designing themed entertainment and emerging technologies with Luoman’s knowledge of the local market and technical engineering. The two companies complement each other perfectly and we think the partnership will lead to great opportunities for all involved!”.

Late last year, Holovis announced its interactive themed putting experience, 360Golf, which utilises automatic scoring technologies and customisable themed courses.

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Adam Whittaker

Adam studied Marketing and Advertising Management at Leeds Beckett University. Originally from Lancashire and now based in Norfolk, UK, you can usually find him appreciating art deco design or on a roller coaster.

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