Mattel has confirmed that its new theme park in Arizona will open in 2024. The company has also released additional details about the park’s Hot Wheels and Barbie attractions.
Per a press release, Glendale’s upcoming Mattel Adventure Park will be a year-round facility with two Hot Wheels coasters – Hot Wheels Bone Shaker: The Ultimate Ride and Hot Wheels Twin Mill Racer.
The former is an 84-foot-tall family coaster featuring the hot rod skull design, while the latter offers a double loop and two corkscrews.
“Mattel Adventure Park is an amazing opportunity to bring our beloved brands to life,” said Julie Freeland, senior director of global location-based entertainment (LBE) at Mattel.
“Construction is underway and substantial progress has been made on what will give fans of all ages a day of thrills and nostalgia. We’re especially excited for families to experience the Hot Wheels Bone Shaker roller coaster – a dream come true for any Hot Wheels fan.”
The nine-acre park will also be home to a life-size Barbie Beach House, which includes hologram technology to bring the iconic doll to life, as well as a rooftop bar and restaurant.
Thomas & Friends: World of Sodor is an indoor area of the new park with seven family-friendly rides and attractions, including play spaces.
New concept art for Mattel Adventure Park
An immersive mini-golf experience will feature nine holes inspired by brands such as Magic 8 Ball and Pictionary, and a huge Uno-themed climbing structure.
Fans of Masters of the Universe will fight for Eternia is a 4,500-square-foot laser tag arena designed to look like the Castle Grayskull fortress.
The theme park is a collaboration between Mattel and Epic Resort Destinations, a developer specialising in IP-driven location-based entertainment.
“Watching the excitement build as these mega attractions are being installed in Glendale has been tremendous, and we promise, you’ve never seen a park quite like this one,” said Mark Cornell, president at Epic Resort Destinations.
