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Viral Video Success for “SPAmusement Park” at Beppu City, Japan

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SPAmusement Park Beppu Japan

When Beppu City, Japan conceived the idea of a spa amusement park – “SPAmusement Park” – to combine the local hot springs with a theme park they naturally tested the water with a video.

The video, which shows theme park visitors enjoying various rides with hot tubs fitted into the carriages, promises that if it receives 1 million hits, the park will go ahead.

The video has gone viral and the target was reached just a few days after posting.

Yasuhiro Nakano, the mayor Beppu City, explains the thinking behind the concept: ”As the world’s biggest hot spring city, we will develop innovative ways to show people the appeal of a hot spring. SPAmusement is an initiative that we want to make a reality and the first step in making Onsen to evolve into a new era.”

https://www.japantimes.co.jp/news/2016/11/24/national/spa-themed-amusement-park-come-fruition-beppu-city-video-goes-viral/#.WDf-xfmLRPa

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Rachel Reed

Rachel Read

Rachel is co-founder and FD of blooloop. She has a degree in engineering from Cambridge University, is a Chartered Accountant and has certificates in Sustainability Leadership and Corporate Responsibility from London Business School, and Sustainable Marketing, Media and Creative from Cambridge University's Institute for Sustainability Leadership (CISL). Rachel oversees our news, events and sustainability.

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