Skip to content

Video

Video

"Eastern Sunrise", Rizhao Olympic Water Park, China, 2016

On that special part of China’s coast, in Shandong Province, where the sun’s first rays greet each new day,  “Eastern Sunrise” is lighting up the night sky every evening.

Never before has so much been achieved in so little time. From the first phone call to opening night will have taken only 12 months to create, design, build and install such a monumental show.


For the very first time, in a brand new take on entertainment, the cinematic art of animation and storytelling meets state-of-the-art multimedia effects, projected onto a vast, magical water screen and sail sculptures that echo the local passion for sailing and the sea. 

Up Next

Alpine A390 - The Anomaly

Alpine A390 - The Anomaly

Six months after its first appearance in Alpine’s 70th anniversary film, the A390 takes centre stage in “The Anomaly”, imagined by Maison BETC for the launch of Alpine’s first 100% electric sport fastback.

Directed by Nicolai Fuglsig and produced by Wanda, the film explores a dystopian future where automation has erased freedom, until one woman takes back the wheel of the Alpine A390. Her act of rebellion restores emotion, agility and the pure pleasure of driving that have defined Alpine for over 70 years.

Blending live action and CGI and set to Fauré’s Requiem, the film celebrates driving in the electric era. The Mill crafted and supervised all VFX on the project. A campaign driven by ambition and emotion, created entirely by our artists through a fully hands on and deeply human creative process, without the use of generative AI.

The Mill - Publicis Lion

The Mill - Publicis Lion

A century in motion. For Publicis Groupe, our 3D and VFX teams built a visual story of resilience, evolution and reinvention.

At the center stands the Lion, the main character of the campaign.

The Mill, experts in CG animals, shaped every stage of the process, from modeling, rigging and skeletal structure to musculature, posture and fur, using traditional VFX techniques to give the lion presence, attitude and credibility on screen, before collaborating seamlessly with Prodigious on the wider campaign delivery

Mance Communications Showreel
YouTube
www.youtube.com

Most recent

Most popular