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Virtual Reality Waterslide

When you combine the magic of virtual reality with the thrill of waterslides, an entirely new dimension of fun is unlocked. Pairing incredible visual experiences with tactical, sensory elements is a cutting edge art that produces a truly memorable experience, which must be felt to be believed. We’ve partnered with aquatic virtual reality experts, Ballast, to design an advanced VR system that can be adapted to work with any existing waterslide. Our secret lies in creating expertly designed content which is accurately mapped to the movements of each slide, controlled by a revolutionary tracking system that is simple to install and monitor. We’ve designed a unique headset that is comfortable, lightweight, waterproof and easy to maintain. And while our tracking system is complex on the inside, it’s unobtrusive and simple to operate. Because this system was designed by tech experts with a cutting edge outlook, experiences can be added and refreshed as needed. Visitors will have a reason to come back every season to discover a new story and take in a new experience.

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Alpine A390 - The Anomaly

Alpine A390 - The Anomaly

Six months after its first appearance in Alpine’s 70th anniversary film, the A390 takes centre stage in “The Anomaly”, imagined by Maison BETC for the launch of Alpine’s first 100% electric sport fastback.

Directed by Nicolai Fuglsig and produced by Wanda, the film explores a dystopian future where automation has erased freedom, until one woman takes back the wheel of the Alpine A390. Her act of rebellion restores emotion, agility and the pure pleasure of driving that have defined Alpine for over 70 years.

Blending live action and CGI and set to Fauré’s Requiem, the film celebrates driving in the electric era. The Mill crafted and supervised all VFX on the project. A campaign driven by ambition and emotion, created entirely by our artists through a fully hands on and deeply human creative process, without the use of generative AI.

The Mill - Publicis Lion

The Mill - Publicis Lion

A century in motion. For Publicis Groupe, our 3D and VFX teams built a visual story of resilience, evolution and reinvention.

At the center stands the Lion, the main character of the campaign.

The Mill, experts in CG animals, shaped every stage of the process, from modeling, rigging and skeletal structure to musculature, posture and fur, using traditional VFX techniques to give the lion presence, attitude and credibility on screen, before collaborating seamlessly with Prodigious on the wider campaign delivery

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