Rod Findley

Rod Findley is president and CEO of Immotion, a global provider of immersive edutainment experiences for zoos, aquariums, museums and science centres.

Under his leadership, the company combines cinematic storytelling, stereoscopic 360-degree filming and motion-enabled VR technology to transport audiences into the natural world while supporting institutions’ education and conservation missions.

Immotion now works with more than 150 institutions worldwide, expanding beyond its established zoo and aquarium presence into science centres and museums.

Its partners include the Dian Fossey Gorilla Fund and Marine Megafauna Foundation, and it develops experiences alongside scientists, conservationists, and subject-matter experts to combine spectacle with educational value.

In 2026, Immotion’s Dolphins of the Reef won the Lumiere Award for Best Use of Virtual Reality, marking the company’s second win in the category. The company was also named to Fast Company’s 2026 Most Innovative Companies list, following its 2023 Lumiere Award for Gorilla Trek.

Findley believes immersive technology should serve a purpose beyond entertainment, creating a sense of presence, curiosity and emotional connection with subjects visitors might never encounter in person.

By combining innovation with science-led storytelling, he is helping demonstrate how immersive experiences can complement institutions’ core missions while engaging audiences in new ways.