The first Netflix House attraction has opened in Philadelphia at the King of Prussia shopping mall.
The venue is home to more than 100,000 square feet of immersive experiences inspired by Netflix's most popular TV shows and movies.
These include Wednesday, One Piece, Stranger Things, Squid Game, Love Is Blind, KPop Demon Hunters, Bridgerton, Glass Onion: A Knives Out Mystery, Is It Cake?, WWE Raw, and more.
Netflix House is free to enter and explore, with guests starting their experience at the Red Envelope entrance, a nod to Netflix's DVD-by-mail past.
Next, guests enter an atrium filled with art installations and themed photo opportunities.
Highlights here include experiences inspired by brands like Bridgerton, Queer Eye and KPop Demon Hunters, the iconic Squid Game staircase, and the Byers’ living room from Stranger Things.
“The Philadelphia region is the perfect place to open our very first Netflix House; a city known for its creativity, heart, and deep sense of community,” said Marian Lee, Netflix’s chief marketing officer.
“From the beginning, we wanted this to be a space that reflects the people and pride of this region, built by local talent and inspired by the stories fans love most.
"This opening marks an exciting milestone for Netflix – we’re transforming how audiences experience our stories in real life and right here in their neighborhood.
"We can’t wait for fans to come explore what’s inside, be the local place for entertainment, and discover something new each time they come back."
Netflix House Philadelphia also includes the Netflix Bites restaurant, the Tudum Theater where guests can watch Netflix shows, movies and fan events, and a shop selling exclusive merchandise and collectibles.
As for the venue's ticketed experiences, these include Wednesday: Eve of the Outcasts and One Piece: Quest for the Devil Fruit, as well as games such as Netflix Virtuals and Top 9 Mini Golf.
Netflix House's second location will open in Dallas, Texas on 11 December. This will be followed by a third destination, Netflix House Las Vegas.
Located at BLVD on the Las Vegas Strip, this is scheduled to open in 2027.
Images courtesy of Netflix
