QubicaAMF, a leading provider of high-quality, innovative products for bowling and entertainment centres, has announced that the International Bowling Federation (IBF) has granted it the Official Partner status, Exclusive Global Bowling Equipment, until 2030.
IBF is the global governing body for the sport of Tenpin, Ninepin and Para Bowling. It entered into a memorandum of understanding with QubicaAMF to form a new partnership in March 2020.
Official supplier and partner
This partnership is not simply just a sponsorship or licensing agreement. The two organisations will also work together on several initiatives to grow the sport, increasing its popularity and worldwide reach, as well as making it more sustainable and inclusive.
QubicaAMF will now be the IBF global bowling equipment supplier and partner for all IBF Elite Events and multi-sport games, including The World Games, which will be held in Birmingham, USA, in 2022, and the PanAm Games in Santiago, Chile in 2023.
Thanks to the company’s ability to adapt to elite temporary infrastructure demands, the dependency of bowling centres being within the vicinity of future multi-sport hosts is removed. QubicaAMF’s solutions will also help to increase the sustainability of the sport for the future.
IBF will use QubicaAMF EDGE String technology for elite events, multi-sport games events and where bowling is featured in temporary locations, as well as the company’s EDGE Pinspotters, BES X Bowler Entertainment System and Conqueror X, On-Line Scoring and SPL Select Lanes.
Long term partnership will help develop bowling worldwide
“Without the support of long-term partners such as QubicaAMF, it would simply not be possible for IBF to continue our work to develop bowling worldwide,” says IBF CEO Andrew Oram.
“QubicaAMF are now more than ever an integral part of the bowling journey, quite literally featured at the heart of the action at every World Cup for the past 55 years and continuing now through to 2030. We are delighted that this long-term strategic partnership will continue and we are looking forward to writing new chapters of bowling history together.”
“We are honoured and humbled at the opportunity of being the exclusive global bowling equipment partner for IBF,” says Emanuele Govoni, CEO of QubicaAMF. “Over the past 18 months, we have worked closely with IBF and it has been incredible to see their vision to grow and promote the sport begin to come to life.
“We are excited to see what the next decade brings and to be able to provide our new technologies to IBF, to support their strategic initiatives and to continue to take bowling to the next level globally.”
“The ability to leverage EDGE String, the leading string technology available for sport bowling, was a key driver of our decision to partner with QubicaAMF,” adds Oram. “Over the next decade, IBF will rely on the new innovations and EDGE String technology for our events and to make bowling more sustainable for the environment and for bowling proprietors worldwide.”
QubicaAMF recently presented its new duckpin attraction, Fly’n Ducks, at the Nightclub & Bar Show in Las Vegas, which took place from 29 – 30 June.