Dreamland Playground, a Wenzhou-based manufacturer and supplier of commercial indoor playground and family entertainment centre equipment, will share its latest products and vision at IAAPA Expo 2026, where visitors can meet the team at booth #S2896 in the South Building.
For operators developing a family entertainment centre (FEC), starting with an empty building offers considerable creative freedom, but also presents a series of practical challenges.
From planning visitor flow and locating play areas for younger children to integrating active attractions, seating, party spaces, and operational facilities, every decision shapes the guest experience.
Dreamland Playground works with operators to address these challenges, creating family entertainment spaces designed to meet operational needs while giving visitors reasons to stay longer and return.
From playground equipment to complete FEC concepts
Dreamland's portfolio reflects the changing nature of indoor family entertainment.
Traditional soft play remains an important part of the market, but operators increasingly combine it with physical challenges, sports, competition, and digitally enabled activities.
Dreamland therefore develops environments that bring several forms of active entertainment together in one venue, including trampoline parks, ninja courses, climbing walls, soft play structures, and interactive games.
Dreamland Playground brings different forms of active entertainment together
For the company, customisation begins with the building itself.
Floor area and ceiling height determine what is physically possible, but visitor age, capacity, circulation, supervision, maintenance requirements and the wider business concept are equally important when planning an attraction.
Rather than simply placing products into an available footprint, Dreamland develops layouts around how the venue is expected to operate day to day.
That approach is evident in projects such as Big Air Trampoline Park in Spartanburg, South Carolina.
Covering approximately 35,000 square feet, the venue combines Arena X, a ninja course, climbing walls, dodgeball, basketball, foam-based attractions and other active entertainment experiences. Dreamland supported the project through planning, custom design, manufacturing, shipping and on-site installation.
Other international projects include Jump Factory Biberist in Switzerland, the Chuck E. Cheese Joondalup FEC in Australia and Dreamland Playground Colina in Chile, illustrating how its equipment can be adapted to different markets, venue formats and operating models.
Bringing sportainment to IAAPA Expo 2026
At IAAPA Expo 2026, one of Dreamland's key focuses will be interactive sportainment.
These concepts combine physical movement with digital feedback, introducing game mechanics into activities such as football, ball games and floor-based challenges.
Interactive LED floors, for example, respond as players move across illuminated panels. Other systems invite visitors to kick footballs towards digital targets or throw balls against interactive walls.
The principle is straightforward: rather than standing in front of a screen, the player becomes part of the game.
Dreamland will showcase sportainment solutions at IAAPA Expo 2026
By combining movement, competition and immediate visual feedback, Dreamland sees sportainment as a way for FEC operators to complement traditional playground attractions while appealing to guests looking for active, social entertainment.
Another highlight is Super Challenge, an interactive obstacle-course concept inspired by video-game-style adventures.
Players progress through climbing, crawling, jumping, balancing, and navigation challenges, with themed environments turning the obstacle course into a more complete experiential journey rather than simply a collection of physical activities.
Together, the two concepts point to a broader direction for Dreamland: combining the physical appeal of active entertainment with stronger theming and interactive technology.
Starting the conversation with the space
Dreamland is inviting operators, investors, and developers planning new venues or considering upgrades to existing facilities to bring floor plans, dimensions, ceiling heights, and early project concepts to the booth, moving discussions beyond individual products.
The aim is to begin with the practical questions that will eventually determine whether a venue works.
A 2,000-square-metre building with a low ceiling requires a very different solution from a tall warehouse designed around trampolines and climbing. A family-focused FEC needs different circulation and visibility from a venue targeting teenagers and young adults.
For Dreamland, those differences begin the design process. To arrange a meeting at IAAPA Expo 2026, please contact the team via email.
