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Mad Systems is granted trademark assurance for AV++®

Mad Systems AV++ logo

Mad Systems Inc., the award-winning audiovisual and interactive system designer and integrator, is celebrating the granting of trademark assurance for its AV++® collection.

Speaking about the decision, a statement from the company says:

“AV++® shows a commitment to taking AV to the next level for a new generation of guests and visitors, and a change from ‘standard’ AV to a new way of doing things to create new openings, new opportunities and new markets.

“We’ll raise a glass to all the new possibilities that AV++® offers! From museums to smart cities, from personalized digital signage to possibilities that we’ve not even seen yet, new AV++® technologies are here and working, ready to change our world and making sure there is a future for advanced audio-visual solutions”

Next-gen technology

AV++ is a collection of affordable and powerful tools for modern AV systems, allowing users to create the next generation of audiovisual experiences. This can in turn enhance the guest experience, improve customer service and increase personalisation, for truly memorable and engaging guest interactions.

This innovative toolkit includes Mad Systems’ QuickSilver® AV system, advanced QuickSilver tools, recognition based media delivery and recognition based customer service options.

There are many possibilities with AV++ technology even outside of what we have considered as AV in the past. For instance, customers could arrive at their favourite restaurant, be recognised straight away and be led to their preferred seat, before being brought their favourite drink. This is just one example of how cutting-edge technology can allow businesses to offer world-class service to every guest.

Mad Systems is also addressing accessibility requirements, both with its QuickSilver system and with other new technology developments. In addition, the company has begun a five-year agreement to develop interactive exhibits with the CA Department of Water Resources (DWR). Here, it is working on updates for existing exhibits, enhancing others and creating some all-new exhibits.

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charlotte coates

Charlotte Coates

Charlotte Coates is blooloop's editor. She is from Brighton, UK and previously worked as a librarian. She has a strong interest in arts, culture and information and graduated from the University of Sussex with a degree in English Literature. Charlotte can usually be found either with her head in a book or planning her next travel adventure.

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