CEO Winston Fisher opened Las Vegas’ most intriguing new destination, Area15, recently. Housed inside a sleek ‘black box’ is a wondrous ‘mash up’ of activities fine tuned for the experience economy generation.
Fisher’s plans do not stop in the Nevada desert, since he plans to take the AREA15 concept global.
Blurring the boundaries between the entertainment and retail, the Vegas outlet opened with offerings including… Coming soon are Meow Wolf’s Omega Mart, an AR experience called Particle Quest and Wink World – described as a psychedelic art house meets fun house.
