Chris Lange, an award-winning creative executive and the owner of Creative Studio Berlin, has announced that his team is working on a new project for Manzherok All Season Resort in Russia.
The company will be creating attractions that showcase the Altai region’s natural beauty, as well as the local culture. In order to meet this goal, the team has been researching the area’s ecological and cultural history. The result will be entertaining attractions with a cohesive design language, created to immerse guests in a fun and educational new experience.
Creating a unique experience
Speaking about the project, Lange says:
“We have been challenged to create unique experiences to help our client increase domestic tourism and length of stay of their guests,” says Lange.
Firstly, Creative Studio Berlin worked on a master plan for the project, including both new ideas and the resort’s existing attractions and hotels. The team has developed the overall look and feel of the development, updating existing facilities and including ideas for new attractions.
The client is pleased with the new artwork and narrative:
“Chris and his team have captured the spirit of the land,” says Alexey Byzov, development director of the Manzherok All Season Resort, “And they have created a new destination unlike any other in Russia.”
Now, Creative Studio Berlin has started working on the next development phase for Manzherok All Season Resort, as well as creating an FEC concept for one of the site’s hotels.
Lange’s recent work includes the mixed-use Karavansaray project, celebrating the rich heritage of Central Asia, and a themed area dedicated to the intellectual property Masha the Bear at The Lands of Legends theme park in Antaly. He also contributed to the newly opened Genting SkyWorlds theme park in Malaysia.
Lange is a themed entertainment veteran who made his name as creative executive at Europa-Park but has also enjoyed a varied career that has taken him around the world. Last year, he spoke to blooloop about his journey so far and his vision for Creative Studio Berlin.
Top image: artist impression of the central icon
