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Ticketing Systems: Total ticketing booked at BeWILDerwood with Open Frontiers


Multi-channel total ticketing solution, Time Pursuit has just been fully implemented at the award winning kids treehouse adventure company, BeWILDerwood. The web-based booking system will now sell online gate admissions, merchandise, time-based activities and gift vouchers to power the growth of this massively popular activity.

Simon Egan, CEO of BeWILDerwood, says: “Our business and dream goes from strength-to-strength, and we have ambitious growth plans for the future. To achieve these ends, we know we need the expertise, which Open Frontiers brings, as well as the horsepower, which Time Pursuit offers as a latest generation leisure management system.”

Full gate admissions capability has now been built into the existing Time Pursuit system, which was originally designed for Go Ape. With this launch into theme parks, Open Frontiers has been able to offer BeWILDerwood complete control of visitor numbers through full integration with the onsite ePos system. Using high-tech wireless scanners, advance bookers benefit from a hassle free validation process, making gate admissions both online and onsite completely seamless.

Oliver Wigdahl, MD of Open Frontiers, says: “We are thrilled to be working with the Boggles and Twiggles of BeWILDerwood. Time Pursuit will allow BeWILDerwood to lock-in, grow sales and drive productivity by simplifying the lives of their staff, so that they can focus on delivering their dream”.

About Open Frontiers
Time Pursuit offers multi-channel, multi-site, shopping basket technology. It sells gate admissions, time based activities and services, gift vouchers, merchandise, and automates the management of pre-packaged and bespoke event days. Its gate admissions module seamlessly integrates with its proven time based activity-booking system, as well as being able to integrate with leading, best in class electronic point of sale (ePOS) system Cybertill.

Time Pursuit is already successfully implemented at the highly successful forest adventure company, Go Ape operating in the UK across 22 sites. Go Ape is listed in the 2008 Sunday Times Fast Track 100 and recently won. Project case studies, including details of the franchise operation at Woburn Safari Park are available on request.

Other key clients include popular Norfolk children’s treetop adventure attraction, BeWILDerwood (winner of the coveted Themed Entertainment Association (TEA) global award for best budget theme part and Fun Forest, a tree adventure company in The Netherlands.

Time Pursuit is currently used in study projects at Cambridge University, Judge Business School and the University of East Anglia Business School

See also:
Ticketing Systems: Open Frontiers – Building Business
Ticketing Systems: Deal sealed with National Business Award winners by Open Frontiers
Ticketing Systems: The time is right for European expansion for Open Frontiers

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