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Visitor Attractions: The Bugworld Experience Achieves VAQAS Accreditation


The UK’s first insectarium, the BugWorld Experience, has been awarded the prestigious Visitor Attraction Quality Assurance Scheme (VAQAS).

VAQAS is VisitEngland’s quality assessment service for all types of visitor attractions throughout England.  All areas that impact on the quality of the visitor experience are included in the assessment, ranging from the initial enquiry through to the departure, which helps to identify strengths of an attraction based on industry examples. 

The BugWorld Experience is the newest attraction at the Albert Dock in Liverpool. After being open for only one month, the BugWorld Experience received glowing comments from the assessor who awarded the attraction VAQAS status. 

The VAQAS Quality Assessment Report states that: “The BugWorld Experience is a great addition to the Albert Dock facilities and appears to have made an excellent start.  It has been fitted out to very high standards with high quality kit and looks excellent.  

“The BugWorld Experience provides an excellent standard of visitor experience and comfortably merits the initial VisitEngland accreditation as a ‘Quality Assured Visitor Attraction’.”

As the first insectarium of its kind in the UK, this attraction sees visitors guided through simulated environments from a rainforest to a Savannah to the everyday British home, with opportunities to find out about and interact with the bugs that inhabit each.  As well as getting the chance to touch bugs like the giant hissing cockroach, those that like their day out with a sting in the tail can even sample insect food delicacies from around the world.  

Jenny Dobson, the BugWorld Experience general manager, said: “Here at the BugWorld Experience we are very proud to be recognised for best practice in the visitor attraction industry. 

“Being awarded VAQAS accreditation has confirmed that our visitors are receiving the highest level of customer service and an excellent, quality experience, which has been measured against industry benchmarks.”

About the BugWorld Experience

The BugWorld Experience® is an all-new visitor attraction concept now open at Albert Dock, Liverpool. The promoter of the project is Rogers Group Investments (RGI), owned by Des and Fergal Rogers. Other RGI interests in the leisure sector include DUK Tours, Dublin. The BugWorld Experience is the first of a new generation of family oriented attractions, unique in giving visitors an insight into the world of insects and bugs in a highly interactive experience. The concept was devised and created by the RGI group, based upon existing successful operations in the US, Canada, & France, which have provided the platform for the development of the theme into an entertaining, educational and magical experience for visitors of all ages. Many of the bugs featured will be supplied by local breeders. All have been selected due to their uniqueness or endangered status.

For more information please visit

See also:
Visitor Attractions: New Bugworld Experience Opens at the Albert Dock 
Visitor Attractions: The Bugworld Experience Tourist Attraction to Open

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