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Lalla Merlin

Lalla studied English at St. Hugh’s College, Oxford University. A writer and film-maker, she lives in rural Devon with husband, children, and an assortment of badly-behaved animals, including an enormous wolf.

Six Flags Magic Mountain: President Bonnie Sherman Weber on appealing to the thrill-seeker mindset

Six Flags Magic Mountain is not for the faint-hearted. Dubbed the 'thrill capital of the world' it...

National Geographic Encounter: Ocean Odyssey dives into New York’s Times Square

National Geographic Encounter: Ocean Odyssey offers an unprecedented immersive virtual experience,...

Ramping up the Fremont Street fright factor: Triotech’s Fear the Walking Dead Survival

Multi-sensory attraction, Fear the Walking Dead Survival, is bringing AMC's hit TV series to...

Cairns Aquarium dives deep for Australia’s marine and rainforest bio-diversity

The newly-opened North Queensland attraction educates and inspires visitors to conserve rainforest...

Captured forever in 3D: How the National Holocaust Centre & Museum is ensuring that the survivors and their stories live on

A new initiative at the UK's National Holocaust Centre & Museum is using ground-breaking...

Jellymongers Bompas & Parr on breaking the experience design mould

If any experience design duo could be described as mould-breaking, then surely it's those...

IAAPA Europe VP Jakob Wahl on how EAS inspires attractions great and small to maximise potential

In the run up to this year's Euro Attractions Show (EAS), we get the inside track from IAAPA...

Rebuilding The Hague brick by brick: LEGOLAND Discovery Centre comes to Scheveningen

As The Hague becomes proactive in attracting new tourism possibilities, Merlin Entertainments...

Augmenting artistry: technology at the Royal Opera House hits the high note

The Royal Opera House in London’s Covent Garden is pushing technological boundaries in every...

A Tale of Ale: Dublin’s Iconic Guinness Storehouse plans a €16 million expansion to its Gravity Bar

The Guinness Storehouse’s famous rooftop Gravity Bar, which boasts 360 degree views over Dublin,...
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